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John Warrillow is an entrepreneur, author and speaker. Throughout his career as an entrepreneur, John has started and exited four companies. Most recently he transformed Warrillow & Co. from a boutique consultancy into a recurring revenue model subscription business, which he sold to The Corporate Executive Board in 2008. He is the Author of Drilling for Gold and in 2008 was recognized by BtoB Magazine’s “Who’s Who” list as one of America’s most influential business-to-business marketers. John has released his latest book, Built To Sell: Turn Your Business Into One You Can Sell.
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Aug 12, 2010 - Have you ever noticed how some of your best business ideas come when you’re traveling? While you’re no longer going through the motions in the well-worn grooves of your old habits, all five of your senses can be engaged in absorbing the different ways things get done. I have found traveling to new places (the farther the better) and actively observing local business models to be the best source of new business ideas. Spending the month of July in France and England inspired