Search US website

Pandiscio Co.

413 West 14th Street
Suite 304

New York , NY 10014

pandiscio.com

Welcome to OPEN Forum

OPEN Forum Members can connect with this business.

Pandiscio Co. offers a broad range of brand, image and advertising solutions to some of the world’s leading luxury companies. With a staff of award-winning designers and planners, Pandiscio Co. has created and built leading star brands in the worlds of art, publishing, film, hospitality, and real estate. In the past five years, Pandiscio Co. has marketed over 4.5 billion dollars worth of international property. Led by Creative Director Richard Pandiscio, the company works with the industry’s best talent to help companies develop, enhance, integrate and extend their brands and corporate identities including Cipriani, ab properties, J. Crew, Panerai Watches and Ralph Lauren.

RICHARD PANDISCIO

President & Creative Director / Member since 1996

Richard Pandiscio was born in Worcester, Massachusetts. He attended Phillips Exeter Academy, and studied Architecture at Tulane College in New Orleans, and painting at the Rhode Island School of Design. He is the founder and principal of Pandiscio Co., an international brand creation and design firm widely recognized for design-driven sales strategies that have attracted prestigious developers, architects, artists, and marketing groups from around the world. He has twice been nominated for a National Design Award by the Smithsonian’s Cooper-Hewitt National Design Museum and won the 2010 James Beard Award "Outstanding Graphics" for the Standard Grill. Richard currently resides in New York City, and West Cornwall, Connecticut.

Recent Contributions

  • topic thumb nail

    Article

    What Should a Luxury Brand Stand For?

    RICHARD PANDISCIO

    Jan 27, 2011 - As a small business choosing to operate in the luxury market, you are up against a big challenge. Namely, that your luxury good is not a necessity. Your product or service is not a "need." That said, a luxury product or service radiates prestige and glamour. Your clientele wants to possess your jewelry, your charter plane service, your leather goods. That desire to possess can ultimately feel, indeed, like a "need." For others, your service is an aspiration. When

  • topic thumb nail

    Article

    Luxury Brand Perception in the Marketplace

    RICHARD PANDISCIO

    Nov 1, 2010 - Luxury brands operate in a carefully curated, niche marketplace. While luxury brands want to appeal to everyone, they are usually priced for a select few. The exclusivity is part of the price tag, as are quality, uniqueness, and refinement. Luxury brands spend a great deal of time and effort honing their brand's image to reflect these concepts. But once the product or service is available to the public, how much control do companies have over the way a luxury brand is perceived? Luxury brands

  • topic thumb nail

    Article

    Tips for Competing in the Luxury Market

    RICHARD PANDISCIO

    Nov 1, 2010 - When a small business is competing in the luxury brand market, they are up against stiff competition from large corporations with big marketing budgets. This doesn't mean that you can't compete. It means you have to be better and smarter than your competition. As a small business, you have more agility than a behemoth. If your brand isn't working for you, you can probably change your company's image without going through endless board meetings, let alone shareholder meetings. But how do you know

TWITTER FEED

    More About RICHARD PANDISCIO

    OPEN Forum community