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Helping Urban Startups Get Started

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February 26, 2010

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It’s a common lament among small companies: The amount and type of financing entrepreneurs are able to raise seldom match what they actually need. That’s especially true for startups that may not be quite ready to put a multimillion-dollar venture capital investment to work. “Our companies are looking for $500,000 to $1.5 million,” says José Corona, executive director of Inner City Advisors, an Oakland (Calif.) nonprofit that helps prepare small companies to win equity investments. “But funds are making minimum investments of $2 million to $3 million.” Other small companies would prefer debt, but in the current credit environment, they’re considering selling equity.

Now Corona and two other advocates for inner-city and minority-owned companies are tackling that problem. In a terrible fund-raising climate, they want to launch investment vehicles that will provide small amounts of early-stage equity, later-stage financing, and, in some cases, debt. “These funds will help companies get the financing that is right for them and not get pigeonholed by the first people who are interested,” says Deborah Shufrin, a senior vice-president at the nonprofit Initiative for a Competitive Inner City in Boston, which works to promote inner-city economic growth.

Corona aims to raise $25 million. Eugene Todd, a former investment banker, has a target of $40 million. Both will make initial investments of $500,000 to $1.5 million, and both will rely on nonprofits to help them find high-growth entrepreneurs. Corona’s fund will work with Inner City Advisors, while Todd is partnering with Cleveland’s JumpStart. JumpStart mentors about 80 companies, most of them technology-related, but CEO Ray Leach says that only 8 to 10 of them will typically find financing in a year. That leaves plenty of promising candidates for Todd’s fund, like Cleveland’s M.O.M. Tools, developer of a manufacturing tool that lasts six times as long as its competitors’. “They’re in the process of raising capital,” Leach says, “and they’ve struggled.”

Tim Ferguson, founder of Next Street Financial, a Roxbury (Mass.) financial advisory firm, is taking a different approach with his $100 million fund, which will provide slightly larger companies with $2 million to $5 million in debt-based financing. “In this particular space, there’s less interest in equity because people don’t want to give up control,” Ferguson says. Next Street will manage Ferguson’s fund and advise its portfolio companies.

Todd is looking to large banks to invest in his fund. Because getting that money can involve up to a year of due diligence, he’s also approaching local and regional banks and corporations “who know us, think this is a good thing, and have seen us in the community.” Todd has raised $7 million and will begin investing once he reaches $10 million—by March, he hopes. Corona is first approaching high-net-worth individuals and may later pitch to pension funds, banks, and foundations.

Working against them all is the perception that funds backing a social good—in this case, boosting inner-city and minority-owned companies with the potential to create jobs—aren’t profit-focused. Explains Corona: “Once you say you’re a social fund, everyone jumps into thinking you’re wasting their money.” Instead, “We’re telling [investors] we’re looking at inner-city companies as an emerging asset class. It won’t be market-rate, but we’ll give a good return on investment and a great social return.”

Reprinted from the December 28 issue of BusinessWeek by special permission, copyright © 2009 by Bloomberg L.P.

For more small business articles from BusinessWeek, please visit www.businessweek.com/smallbiz.

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  • Burton Dorion 1 year 6 months and 27 days ago

    Burton Dorion

    Before looking to Ray Leach for advice on government funded investments in startups, you should look at his results. Since 2004 his organazation has spent over $60m but only $16m found its way into startup companies. The rest went to pay their high salaries, high employee count and overhead. Out of the 50 companies they have invested into since 2004, very few are on promising paths.

    Jumpstart's $11m budget is mostly funded by the state and only $3m of that was invested. Their overhead is irresponsible and insulting. Despite having almost no startup success himself, Ray Leach just gave himself a $30k raise to bring his total comp to $428k and the top $10 people bring home over $2.3m.

    If this was a private fund, the fact of not having one positive exit in 50 investments in six years would have caused a riot, the fact that 75% of the fund goes to pay salaries and overhead would cause criminal inquiries. however, since it is state money, no one seems to understand or care.

    There is nothing wrong with gov funds like this as long as the are operated like funds in the private sector by keeping only 2% of the total raise and 20% of the profits to fund overhead.

    There are groups like Jumpstart in almost every major region of the country. Most of them have produced stronger results and very few operate with more than 10% of Jumpstart's budget. The reason you don't hear about them is they spend their money wisely instead of employing a 5 person marketing staff like Jumpstart.

    I hope the people of Ohio will wake up.

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