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Straight Shooter

MSNBC's Your Business: American Business 05:10

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May 8, 2011

Diane Donnett is a woman in a male-dominated business. The owner of Cleveland's Stonewall Gunshot and Pistol Range has managed to turn her business around with a personal touch. Donnett has figured out a way to successfully bring underserved customers through her doors. She's marketing herself to women.

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