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Feb 03, 2010
Even though this blog article is focused mainly on the digital media creation industry (and that’s a pretty large industry when you take into account TV, film, web, podcasting, blogging, mobile, etc), most of these principles can be applied to any industry.
Some of you may consider YouTube a great “video wasteland” where teenagers videotape their silly tricks or a place to watch dumb videos created by dumb people or a good place to look for old TV show reruns. Well, part of that may be true, but from a business perspective, you’ve got a captive audience waiting for and wanting good content.
As a media creator, you and your company should be posting videos on YouTube to attract new leads for future projects and to find new audience members for your content.
Setting up a YouTube channel is very easy to do and best of all it’s free. However, building a “successful YouTube” channel is not free. It requires a lot of effort and time into creating the right content to attract the right audience while engaging them on a constant basis.
Following are my “top 5” things you can do today (I mean right now after you are done reading this blog article) to start promoting your content, your services or your products on YouTube.
Read the entire blog article here:
http://www.centerfornewmediastudies.com/2010/02/03/5-ways-to-promote-your-digital-media-business-on-youtube">http://www.centerfornewmediastudies.com/2010/02/03/5-ways-to-promote-your-digital-media-business-on-youtube/
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