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Twitter. The New Olive Branch.

Guy Kawasaki Co-Founder, Alltop 01:02

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January 11, 2010

VIDEO - Using Comcast as a prime example, alltop.com founder, Guy Kawasaki, discusses how Twitter can be used to rectify problems with unhappy customers and brand detractors. Here, he explains how to search for unsatisfied customers, and also, how to convert competitive brand users into new customers.

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Guy Kawasaki, Video, customer service, sales, Comcast

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