Article
How to Create a Culture of Buzz
John Jantsch (Duct Tape Marketing) | Jun 10, 2009
Successful businesses do something that makes people talk, remark about them, and then…
Article
Think Twice Before Doing Your Own Small-Biz PR
Steve Viuker (The Business Insider) | Feb 17, 2010
Should you be your own PR person? Many small businesses might think that doing their own…
Article
Cardmember Profile: Lionheart Communications
Share Your Story (OPEN Forum) | Jul 15, 2009
Nancy Napurski runs a PR agency focused on high-tech products. In her field, communication…
Article
How to Be Your Own PR Person
Jennifer Van Grove (Mashable) | May 03, 2009
Just because you may have a small business with no budget for public relations doesn't…
Article
An Affordable Way To Promote Your Business With Video
Rohit Bhargava (ROHIT BHARGAVA) | Aug 07, 2009
There is a reason that movies have trailers. Though sometimes they give away too much, the…
Article
The Seinfeld School of Marketing
Rohit Bhargava (ROHIT BHARGAVA) | Apr 08, 2009
What made Seinfeld one of the best television shows ever? A big part of it was his ability…
Article
5 Ways to Make Me Want Your Advertisements
John Jantsch (Duct Tape Marketing) | Aug 06, 2009
So, maybe you’ve heard, advertising doesn’t work anymore. Or, at least…
Article
How to Get a Speaking Gig to Promote Your Business
Rohit Bhargava (ROHIT BHARGAVA) | Apr 08, 2009
Most people who have never spoken at a conference or event assume that it's hard to do.…
Article
How to Promote an Event Using Social Media
John Jantsch (Duct Tape Marketing) | Jul 16, 2009
There are dozens of sites and services set-up to help you promote events such as webinars,…
Article
Free Stuff Can Have a Big Payoff
Shira Levine (The Business Insider) | Jul 01, 2009
Everyone loves getting free stuff. But what businesses have to figure out is whether…