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Article
Shel Israel (SI Associates) | Sep 07, 2011
Business people often ask me what social media tools they should use. I advise…
Article
Shel Israel (SI Associates) | Aug 16, 2011
I talk a lot about social media in my columns, but there is another leg on the…
Article
Shel Israel (SI Associates) | Jul 28, 2011
Each of us has become a small business with a certain brand distinction. Through…
Article
Shel Israel (SI Associates) | Jul 13, 2011
Dennis Hall owns and operates a San Francisco-based small business that is…
Article
Shel Israel (SI Associates) | Jul 05, 2011
In Under the Tuscan Sun, the 1996 memoir, Frances Mayes tells her…
Article
Shel Israel (SI Associates) | Jun 28, 2011
A "wingman” is an old Air Force slang expression. He’s the buddy…
Article
Shel Israel (SI Associates) | Jun 21, 2011
David & Goliath … Jack and the beanstalk giant... Bad News Bears and…
Article
Shel Israel (SI Associates) | Jun 06, 2011
So many small businesses try very hard to use social media as a megaphone,…
Article
Shel Israel (SI Associates) | May 20, 2011
When social media started spilling over from communities of the technically…
Article
Shel Israel (SI Associates) | May 17, 2011
You’re at a professional networking event. Adult beverage in hand, you are…