American Express OPEN Forum: Powering Small Business Success

Marketing (1466 posts)

Identify market opportunities, generate buzz, and drive sales to keep your business growing.

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• Editor’s Choice

  Using Scoutmob to Reach Plugged-In Consumers>

  March 20, 2012 This week, we explain how this mobile deal platform works for local merchants cautious of high commissions.

  Stephanie Miles Writer, editor, Street Fight

  

• Editor’s Choice

  Using HopStop to Target Customers Traveling Nearby>

  March 13, 2012 With HopStop, creating a geo-targeted marketing campaign doesn't have to be difficult or expensive.

  Stephanie Miles Writer, editor, Street Fight

  

• Editor’s Choice

  Bringing Luxury to the Masses>

  March 2, 2012 The founders of Gilt Groupe changed how millions of people shop by offering designer goods for up to 90 percent off.

  Katie Morell Independent writer and editor, Business Writers

  

• Editor’s Choice

  How Local Merchants Can Use Shopkick to Win New Customers>

  February 28, 2012 Small business owners in 10 major cities can now leverage the mobile loyalty platform.

  Stephanie Miles Writer, editor, Street Fight

  

More from Marketing

• 5 Things Women Should Never Say When Negotiating>

  March 1, 2012 Women still make less than men, but by learning some tricks of negotiation, they can help level the playing field.

  Katie Morell Independent writer and editor, Business Writers

• 6 Things Comedians Can Teach You About Public Speaking>

  May 4, 2012 Comedians are the ultimate public speakers. Here's what you can learn from them.

  Mike Michalowicz Author of The Toilet Paper Entrepreneur, Toilet Paper Entrepreneur

• Pinterest for Brands: 5 Hot Tips>

  January 9, 2012 Join these brands' efforts of staying ahead of the social media curve by joining–and having fun with– Pinterest.

  Lauren Drell Campaigns Editor, Mashable

• 12 Engaging Facebook Posts to Consider>

  January 24, 2012 Running out of ideas on how to grow your Facebook community? Try these 12 types of posts that will engage your fans.

  Ekaterina Walter Social Media Strategist , Intel Corp

• The 4 Laws To A Perfect Elevator Pitch (And How To Create One)>

  November 9, 2011 Convincing investors to listen to you, let alone give you funding, is no easy feat. Here's how to increase your chances.

  Neil Patel VP of Marketing , KISSmetrics

• 11 Radical Slogans That Will Change Your Business>

  August 5, 2011 When it comes to business mottos to live by, there's nothing wrong with being radical.

  Scott Ginsberg NametagTV.com

• Featured Contributor

  TJ McCue 

  TJ runs http://www.TechBizTalk.com | A review, how-to, and tutorial site to help you discover the top new web-based applications and services for your growing company.

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